Category: Education & Community
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Lesa Lessard Pearson
For Lesa Lessard Pearson’s local election campaign, I developed a cohesive visual identity system spanning both print and digital platforms. The design needed to be bold, trustworthy, and community-focused—amplifying Lesa’s 25+ years of leadership across government, nonprofits, education, and small business.
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Testimonial Viridis Graduate Institute (2) – SMR
This project brings a second powerful testimonial to life through motion graphics and subtle visual pacing, designed to reflect the depth and integrity of Viridis Graduate Institute’s mission. Focused on amplifying the impact of lived experience, this reel weaves together language and design to convey the transformative role the Institute plays in the lives of…
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Testimonial Viridis Graduate Institute – SMR
This reel transforms a heartfelt testimonial into an immersive visual narrative, crafted to honor the creative impact and strategic value brought to Viridis Graduate Institute. Set to gentle movement and curated brand aesthetics, the project reframes written praise into a dynamic storytelling asset—extending its reach and emotional resonance across digital platforms.
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Brand Booklet – Kathmandu Infosys
This brand book was developed for Kathmandu Infosys, a leading academic consultancy guiding students through the international education journey. Designed as both a recruitment and informational tool, the booklet needed to strike a careful balance between institutional credibility and approachable guidance for students and families.